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What is Lokalise Flow?
What is Lokalise Flow?

Learn about Lokalise Flow: what it is, who it's for, and the features it offers.

Ilya Krukowski avatar
Written by Ilya Krukowski
Updated over 3 months ago

Lokalise Flow is a no-code solution that allows you to easily translate your entire Shopify store keeping your brand consistent and resonating with local audiences.

Unlike other multilingual tools for ecommerce, Lokalise Flow is powered by multiple AI engines that consider your products, industry and audience to give you the highest translation accuracy, remain contextual and true to the original content. Add a Style guide and Glossary to maintain your brand's tone of voice and ensure consistency across all languages.

In just few clicks, you'll have a multilingual store that will open new revenue streams across the globe.

Who Lokalise Flow is for?

Lokalise Flow is an ideal solution for the following roles:

  • Ecommerce owners and decision makers — simplify the process of translating and managing your store's content across different languages to boost international sales. Please note that in order to start using Lokalise Flow, you'll need a configured Shopify store.


What does Lokalise Flow offer?

Lokalise Flow offers high-quality translations in 137 languages that are both contextual and resonate locally with your brand. To translate your store's text, we use a combination of AI engines that consider your brand, products, and audience. Alongside a personalized Style guide and Glossary, this ensures your storefront content is always relevant and on-brand.

We offer:

  • Highest quality translations — experience the best translation accuracy with multiple powerful AI engines working together to deliver top-notch results.

  • Contextual and on-brand translations — maintain your brand's personality in any language by using the Style Guide and Glossary, ensuring accuracy and consistency across all your translations.

  • Easy setup with minimal effort — Lokalise Flow is an intuitive no-code solution that connects seamlessly to your Shopify store. With just a few clicks, you can set it up in under 5 minutes. Once everything’s in place, it’s fully automated, so you won’t need to worry about translations or require a dedicated technical team to manage your multilingual content.

  • Increased sales and translation ROI — get affordable translations without compromising quality thanks to AI. Expand your business globally with a multilingual store that helps you reach new audiences and connect with them on a deeper level. By elevating your brand and boosting global engagement, you’ll see your sales soar and your market share grow, effortlessly.


What's the difference between using Lokalise Flow and Google Translate or DeepL?

When using Google Translate or DeepL, you're relying on a single machine translation (MT) engine to translate your content. While these tools are fast and convenient, they often lack the context needed to produce translations that truly resonate with your audience. The result can be literal translations that miss the mark, leading to content that feels off or out of sync with your brand's voice.

Lokalise Flow, on the other hand, takes translation to the next level. Instead of just one MT engine, we use multiple powerful AI engines, like ChatGPT, Claude, and Gemini, working together to deliver the highest accuracy. These engines don’t just translate words—they consider your brand, products, and audience to ensure that your content is always relevant and on-brand.


How do we ensure high-quality translations?

Lokalise Flow goes beyond simple AI translation by incorporating several layers of quality control to ensure your translations are top-notch:

  • Multiple AI engines working together — we use a combination of the most advanced AI engines available, which analyze your content from different angles. By leveraging the strengths of each engine, we produce translations that are more accurate and contextually appropriate than those generated by any single engine.

  • Personalized style guide and glossary — to maintain consistency and keep your brand’s voice intact, Lokalise Flow uses your personalized Style guide and Glossary. The AI engines adhere to these rules, ensuring that specific terms, phrases, and stylistic preferences are consistently applied across all languages.

  • Human review for sensitive content — for high-impact or sensitive content, we introduce a human touch. Professional translators review the AI-generated translations, fine-tuning them to meet the highest standards. This step ensures that your most important content is not just accurately translated, but also culturally appropriate and aligned with your brand's messaging.

  • Continuous learning and improvement — Lokalise Flow isn’t static. The system continuously learns from feedback and improves over time, making future translations even more accurate and aligned with your brand’s evolving needs.

By combining cutting-edge AI technology with expert human oversight and personalized tools, Lokalise Flow ensures that your translations are not only accurate but also meaningful and impactful, allowing your brand to connect with audiences worldwide.


How do I get started with Lokalise Flow?

Getting started with Lokalise Flow is quick and easy. Just follow these simple steps:

  1. Create your account — head over to flow.lokalise.com to sign up and create your account. The process is straightforward, and you’ll be up and running in no time.

  2. Connect your store — once your account is set up, you’ll need to connect your Shopify store to Lokalise Flow. This step is seamless and doesn’t require any coding skills. Just follow the prompts, and your store will be linked in minutes.

  3. Follow the onboarding guides — we've prepared comprehensive onboarding guides to walk you through the entire process. If you have further questions, make sure to browse the FAQ article.

  4. Start translating — with everything set up, Lokalise Flow will automatically start translating your store’s content. You can review and fine-tune the translations using the tools provided, ensuring everything is just right before going live.

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